CV

Email: bruna.caetano@unesp.br | Gender: Female | Date of birth: 03/02/1997 | Nationality: Brazilian

I am a talented digital author and writer specializing in SEO to produce market-focused content with great audience reach. I accumulated articles on various social scientific topics in the research area, published articles in journals worldwide, and published my first fiction book at a young age. I am eager to use this experience in content writing, embarking on projects where I created engaging social media content that has increased page reach by 40% and professionalized budding brands. I am excited to take this work to the next step and dive into the business of content writing, helping companies increase the extent of their work to a more extensive public. I also have experience writing projects from their inception, developing informative writing that demonstrates the objectives of the initiative professionally, corresponding to what is expected by institutions, and resulting in the granting of notices for several different proposals.

Work Experience

Research Assistant

  State University of São Paulo (UNESP) (03/2022 - 03/2024)


Producer and Content Writer 

Panorama Project  (10/2022 - 03/2023)



Content Writer 

Bacarte (09/2016 - 11/2021)



Social Work Internship 

Lar da Caridade - Civil Society Organization (03/2019 - 06/2021)

Collect and analyze data for projects, write reports, and develop research in social work focusing on my area of interest, culture, and society. I also engage in authoring and coauthoring publications. Besides, I set and teach classes for undergraduate students, presentmy work at scientific events, and actively participate in debate and research groups.

As a producer and SEO specialist copywriter, I wrote the base project that took the "Panorama" project from the mind of its idealizers to the paper, awarding the group a city hall notice that allowed us to produce five short films that showed the beauty of the city through the talent of some of its residents. With my management, the videos had thousands of views and earned the town's city hall attention.

Bacarte is a theatre group that has decided to take its work to another level. I was responsible for the new branding, taking care of the Instagram page, increasing its reach by around 40%, and working to put the group on the market. My work took the group from an inexperienced level to professional status, awarding us a city hall notice that allowed the group to produce onsite artistical events and digital productions, such as podcasts.

Collecting and analyzing data, accompanying social workers in daily activities, serving the population and identifying their demands, directing them to access State services, systematizing documentation, writing and reviewing reports and social advisories, and conducting workshops with the population.

Education and Training

Master in Social Work 

(04/2022 – 08/2024) São Pauço State University (UNESP) - City: Franca | Country: Brazil |

Bachelor in Social Work

(03/2016 – 12/2021) Federal University of Triângulo Mineiro (UFTM) - City: Uberaba | Country: Brazil |

SEO - Specialization

(11/2022 – 01/2023)
UDEMY

SEO - Writing for the market

(01/2024 – 03/2024)
 UDEMY

Skills

Microsoft Word | Microsoft Office | Microsoft Excel | Social media | Microsoft Powerpoint | Python programming basics | Google Drive | Google (Google Drive, Google Docs, Google Slides, Google Sheets) | Content creation (blog posts, social media content, podcasts) and copywriting | Copyright and author licenses. | Writing and drafting scientific articles | fast writting | Expressed writing and editing skills

Projects

Social research: Socio-territorial diagnosis  (06/2023 – Current)




Summer School: Theatre Workshops  (08/2023 – 03/2024)



Profile of new beneficiaries of assistance at "CRAS" in Uberaba, Brazil (04/2020 – 10/2020)




User Profile: "Lar da Caridade" (02/2018 – 11/2018)

The Research Project, conducted by the State University of São Paulo (UNESP), is situated in the southern region of Ibiraci in Minas Gerais, Brazil. The aim is to understand how the population accesses public policies. Additionally, the project aims to gather users' opinions about the quality and effectiveness of the services provided. I was responsible for writing the base project, which used to get approval from the university board and Ibiraci city hall. I also assisted in constructing questionnaires, conducting interviews with the population and professionals of public service, supervising undergraduate interns during interviews, analyzing the collected data, and writing the final report.

The Extension Project, approved by Notice 56/2023 of the State University of São Paulo (UNESP), involves teaching the stages of the Theatre of the Oppressed, created by Brazilian playwright Augusto Boal, to teenage students from the school "Escola Estadual Prof. Lydia Rocha Alves" in Franca/SP. The project consists of five classes with two periods each day, accommodating 25 students in each period. As the project leader, I wrote the base project, approved by the university notice, and managed the team to ensure the successful execution of all stages.

The project was developed by the research group "Programa de Educação Tutorial (PET): Conexões e Saberes" from the Undergraduate Social Work Program at the Federal University Triangulo Mineiro. It focused on CRAS (Social Assistance Reference Center), a governmental social institution in Uberaba/MG responsible for meeting the basic demands of the city population—the research aimed to understand the profile of the program's beneficiaries. We used the "assistance request questionnaire" applied to the population seeking the institution. My responsibilities included interpreting the data and writing the final report.

The project was developed by the research group "Programa de Educação Tutorial (PET): Conexões e Saberes," focusing on "Lar da Caridade," a civil society organization in Uberaba, Minas Gerais, Brazil. Our group collected information on manuscripts from over 500 families to understand the profile of those requesting assistance with family nutrition and medicine. My responsibilities included organizing the data, interpreting the graphics, and writing the final report, which the institution uses in the implementation of the project till today.

You can check my publications and further work at: